updates to linkedin user profiles were announced in september. the waiting ended as linkedin pushed user profile updates to all users. improved recemmendations and media integration lead the list of positive changes.
a recent study seems to show consumers prefer traditional media advertisements, but the results are based on a flawed survey.
make your google+ ads more effective with social extensions. ads will be annotated with plus ones they receive
social media marketing isn’t rocket science, or even sliced bread. what it is is a new way of interacting with prospects and customers. hell, even the idea of interacting is new. the army of social media “experts” thinks about this stuff all day. we understand how it ties into traditional marketing. sales. customer service. but not everybody does. it is not their fault!
if there is not immediate jubilation about the power of social media, it may not be just the client that doesn’t get it.
there’s some good advice out there on how to use social media tools, and there’s some that leave you shaking your head. herein some corrective surgery on a linkedin tip I read today.
twitter is not inherently credible, but it enables interaction that leads to credibility. a conversation does not confer good faith by its existence. it is the first step toward a relationship. linkedin, on the other hand, presumes relationships between connections. the linkedin connection does (or should) confer good faith from the moment the invitation is accepted.
since last fall, linkedin has introduced several changes to how users see and work with the site. I go through the changes and explain why they matter.
google saves the day with places directory, a google labs app that uses geo location and user recommendations to create a great user experience. and in this case, delicious!
Your Google 10 is the top ten results that appear when someone does a Google search for your name. How do you go about ensuring you own all ten spots? Surprisingly, it’s not that hard. Here are some of the sites and profiles you’ll want to grab and pay attention to. via smallbiztrends.com
the case for stirring some personality into your (or your organization’s) social media recipe
