social marketing: apples to apples
the social media gospel preaches ‘teach, don’t sell.’ how does this play for clients whose business is selling? how do we balance the desire for quick results with longer term objectives?
the social media gospel preaches ‘teach, don’t sell.’ how does this play for clients whose business is selling? how do we balance the desire for quick results with longer term objectives?
facebook’s privacy setting changes: my series on what they mean for users. this one is about hiding your friend list.
the privacy setting changes facebook was talking about have come to pass. first in a series of posts on the good, the bad and the ugly.
today mashable reports that the promised “pushed” privacy efforts are underway. that is to say, rather than waiting for users to go set their own privacy levels, the site is basically putting the options in front of users, offering recommendations, etc.
facebook acknowledges that basing privacy policy on shared networks is no longer adequate for its user and plans to (1) revamp its current settings; and (2) actively work with users to help them get the right settings for their needs.
looking at some leading developers of twitter apps for the droid, and the newcomer I like better
twitter goes official with an opt-in feature that allows geotagging of messages. no changes on twitter.com yet, but developers are already telling people where you are…awesome!
the other week I noticed some roiling of the placid waters of social media love. some random blogger was “lifting content” from assorted web x.0 luminaries. when does sharing stop being social?
facebook gets a taste of its own medicine as popular photo-sharing site flickr adds tagging. guess they saw facebook “innovating” with a number of twitter features and figured good for the goose etc.
strange and wonderful things happened this past friday night. I indulged in a rare upscale treat. I qualified for a meaningless award. and I saw evidence that the future of marketing as I envision it is coming to pass.